What are some tips for viewing the chart in the My Change History tool?
In addition to listing the changes made in your account, the My Change History tool shows these events mapped to a chart of your account’s impressions, clicks, click-through rate (CTR) or cost. Having all this information in one place can help you spot any impact that account adjustments have on performance. Here are some tips for viewing the chart: I. Select chart metric: Choose Impressions, Clicks, Click-through rate or Cost from the Chart metric drop-down menu. The chart will then show changes in that metric over the selected date range. II. Zoom: Select the level of detail that you’d like to see in the chart from the options next to Zoom. Depending on your selection, the chart will show statistics: • five days (5d) at a time, broken down by day • one month (1m) at a time, broken down by day • three months (3m) at a time, broken down by month • six months (6m) at a time, broken down by month • one year (1y) at a time, broken down by month • the maximum (Max) date range that can be d