What are some specific strategies for conversations with naysayers to embracing CES?
Kotter’s model emphasizes an approach to change that builds in successive stages. He argues that no change effort can be successful unless there is a strong need for change to occur that is felt by a large majority of the organization. Creating this sense of urgency is critical to converting naysayers and even moving members of the organization from non-resistors to advocates for change. However, making a strong case for a need to change may be more challenging in an academic setting than in the business world where competition can drive change processes. Demonstrating negative impacts of not moving towards community-engaged scholarship in a real way that can be directly felt by the school or institution in the short term will be the first challenge of schools seeking to promote CES. Approaches to this problem may include developing faculty surveys that can show broad support for changes (see question 11 above), reviewing statements from legislators or community members that have chall
