What are some of the important cultural factors to consider when entering a new market?
Building successful business relations across cultures is not only a matter of knowing what to say or when to arrive for a meeting. It involves a continued effort to recognize and appreciate your partners’ expectations and business practices. U.S. companies need to research their target country’s holidays, suitable business or formal attire, gift-giving practices, business hours, acceptable subjects of conversation, greeting practices, meeting formalities and acceptable venues, time sensitivities, body language, and other aspects of etiquette. These differ widely across cultures. What Are Some Examples Of Business Cultural Etiquette? Europe In Scandinavia it is both difficult and inconsiderate to try to conduct major business deals during July and August as many companies close for extended periods during these months so that employees can take vacations. Professional titles are not prevalent in Irish business culture, and are usually seen as arrogant. Ensure that you learn the titles
