What are some effective methods of communication that can be integrated into a company by the CEO?
Communication, even when it’s not the subject of a CEO’s self-reflection, saturates all organizations. It is what defines corporate identity. Once the CEO starts to self-reflect about communication practices, then corporate communications can become subject to modification and improvement. I recommend that CEOs start at the top by learning how to listen before they lead. Concentrating only on the effectiveness of communication, however, will limit the growth of the company. One should focus instead on maximizing the full potential of all interactions so that the company can find ways to direct its own change. How can effective strategic communication help motivate employees and aid retention? The idea behind strategic communication is to align corporate interests with the full range of messages distributed to the public, employees, the media and others. Employees want to understand how their labor contributes to the success of a company, and this alone will motivate them and increase r
