What are promoters, passives, and detractors?
Promoters are customers that love your company. They recommend you to their friends and anyone else who will listen. You’ve done something that makes them feel like they got more than they expected. We want every customer to be a promoter. Passives are customers that aren’t passionate enough about your company to recommend you. They’re basically happy, but with a middle of the road view that is usually caused by something not being quite right – we help you find out what that is so you can fix it. Also, you’ll probably find that their “issue” is the same as that of other passives, so fixing it addresses more than just one customer’s concern. Systino enables you to turn these customers into promoters. Detractors are not happy with you and they’re more than happy to tell everyone what a lousy experience they had with your company. Detractors are bad for business. We provide the perfect platform for them to air their problems so you can find a way to fix them and keep the customer from le
