What are my options if I cannot afford a trademark attorney and wish to file a trademark application?
The United States Patent and Trademark Office (USPTO), and most other trademark registries throughout the world, do not require trademark applicants to be represented by an attorney. There may be instances in which the issues are particularly complicated such that a pro se applicant may wish to seek legal counsel. Companies and individuals who wish to self-file applications should check the website of the trademark office in the country in which they wish to file an application to confirm that an application may be filed pro se. See also Country Portals for links to trademark offices.