What are microtransactions and how can they save me money?
Microtransactions are low dollar-value transactions. Visa defines a microtransaction as anything less than $20. However, with the rise of virtual items and paying for online content, this amount has been lowered to transactions of $1 or less. This type of transaction increases transaction fees and increases cost to merchants. Using virtual currency and integrating eWallet technology to bundle customer purchases into larger transactions can lower your transaction costs, saving you money.
