What are Meta Tags and Key Words, and why do I need them?
A. Meta tags are bits of information that are invisible to the viewer, but visible by search engine bots or spiders who hopefully “crawl” around your webpages searching for information. Key words are meta tags which we will select together. They are words or phrases which describe you, your business, and the products or services you provide. We try to choose words that a prospect may type into a search engine to find your website. If we pick the same words this will increase your chances that a search engine will list your site. Although Google now completely ignores keywords for rankings, it’s possible that other search engines still value them in some way.