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What are merge fields? How do I use them?

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What are merge fields? How do I use them?

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You don’t need merge fields if the messages to all recipients are identical. The mail merging feature enables you to personalize the message to each recipient in your mailing list by using merge fields. Merge fields are column names enclosed by (% and %). If you send email to the above mailing list, you have 3 merge fields available to personalize the message subject and body: (%FirstName%), (%LastName%), and (%Email%) Suppose you compose a message like this: Hi (%FirstName%), We’re going to give a party this weekend … The email to Joe will read: Hi Joe, We’re going to give a party this weekend … And the email to Matt will read: Hi Matt, We’re going to give a party this weekend …

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