What are marketing standards?
The Poultrymeat Marketing Standards Regulations were adopted to facilitate harmonised standards throughout the EU for the marketing of poultrymeat intended for human consumption. They relate in particular to the classification by quality, weight, packaging (including labelling), water content and storage. They also specify the criteria which must be met before claims about certain types of farming can be made. The Regulations seek to protect the consumer by setting high uniform standards and providing informative labelling. They also protect the producer against unfair competition. The Eggs (Marketing Standards) Regulations as amended, lay down rules for hen eggs marketed throughout the EU. They relate to the quality and weight grading, marking, packaging, storage, transport, labelling for retail sale, so that eggs are marketed on a fair competitive basis. The rules also specify the criteria which must be met before claims about certain types of farming can be made (e.
