What are Ethnographic Research methodologies?
There are several ways researchers conduct ethnographic research. Each, however, is designed to perform a specific task. Each method is designed to solicit a particular kind of information from participants. Some methods widely used by ethnographic researchers include: • Participant Observation: this term has been as an umbrella term to describe what ethnographic researchers do while out in the field and, more narrowly, to describe the activities of an ethnographer at a specific event. H. Russell Bernard uses the term synonymously with ethnographic fieldwork—”It involves getting close to people and making them feel comfortable enough with your presence so that you can observe and record information about their lives” (1994:136). Participant observation is much more than just conducting interviews or completing telephone surveys…it’s much more than simply watching a ritual. It encompasses a wide range of methods including a combination of methods such as those previously listed. This me
