What are Eau De Toilette, Eau De Parfum, etc?
These terms refer to the strength of the fragrance, or more specifically, to how much high grade alcohol and/or water has been added to the fragrance oils. Parfum (generally the most concentrated form you can buy) has 15-25% perfume oil dissolved in alcohol. Any mixture with a lower proportion of oil to alcohol is an eau (water). Eau Fraiche (Usually 3% or less perfume oil) Eau de Cologne (2 – 5% perfume oil) Eau de Toilette (4 – 10% perfume oil) Eau de Parfum (8 – 15% perfume oil) Soie de Parfum (15 – 18% perfume oil) PARFUM or Perfume (15 – 25% — also sometimes referred to as extract or extrait) Perfume oil (15-30% perfume oil in an oil rather than alcohol base) You may also see the term Parfum de Toilette. Most companies use this term to describe a concentration that is either the same as Eau De Parfum, or between Eau De Parfum and Parfum. Other companies use the term to describe an Eau De Toilette concentration. To further confuse matters, some companies use different notes, or dif