What are Cupid Media’s policies on search engine marketing and Pay Per Click advertising?
We operate a site-based Affiliate Program, as opposed to one which is exclusively search-based. Essentially, an affiliate cannot engage in search marketing or Pay Per Click advertising on behalf of Cupid Media or any of its family sites. All traffic from search engines must link to the affiliate site, rather than directly to a Cupid Media site. The affiliate site must be owned and/or operated by you and cannot consist merely of links to a Cupid Media site, instead it should provide a user-experience distinct from that available on a Cupid Media site (for example, it may include unique content or services). Furthermore, any of the following activities are strictly prohibited: • Bidding on Pay Per Click advertising keywords that are in direct competition with keywords in which any of our sites advertise. • Bidding on the Cupid Media service marks “CUPIDMEDIA.COM”, “CUPIDMEDIACOM”, “CUPIDMEDIADOTCOM”, “CUPIDMEDIA COM”, any variation of, or any other trademark or service mark of Cupid Medi