What are Buppies?
Buppies are members of the black middle class. The term appears to have originated in South Africa after apartheid, and it has since spread to other regions of the world, perhaps most notably into the United States. Like other demographic groups, buppies can be a fruitful avenue of study for sociologists and anthropologists, and they are also of interest to advertising agencies and companies which wish to expand their market share. The origins of the word “buppie” are similar to those behind the closely related idea of the yuppie. “Buppie” can stand either for “black urban professional” or “black upwardly-mobile professional.” Buppies may be male or female, and they are characterized by their middle class status. Many are also considered upwardly mobile, meaning that they are working their way through the social classes, or that they have worked their way into the middle class. In the United States, blacks didn’t have many opportunities until the 1960s, when the growing civil rights mo
