What are bleed, safety margin and tolerances?
Bleed (usually 3mm) is the area of print which goes beyond the crop line. This ensures the print goes right to the edge of your artwork. The safety margin is the area 3mm in from the crop line. No text or images should be in the safety margin. This ensures no images or text are cropped accidentally. (See image below). This ensures no images or text are cropped if the artwork moves due to to tolerances. Tolerances are the margins that the print may move on the cutting tool. The tolerances in artwork can be up to +/- 2mm.