What are base advertising keywords and Premium advertising keywords?
Industry keywords have been organised and categorised into associated Groups. The first set of TextMiser defined keywords are the “Base keywords”, these are the basic fundamental describing words of an industry and are available to advertise for every company participating in the service, through the Miser rotating shift. Examples of base words are: “jacket”,”mp3 player” or “mobile phone”. The second set of Miser defined keywords are the “Premium keywords” these keywords are basically the brands and manufacturers + company name of the associated base keywords, these keywords are able to be claimed free of charge with the silver and gold packages and used to supplement the desired sector Base keywords. Premium keywords are also available to be registered exclusively to one client over a period of time for a fee, making them reserved words. Once registered it will be for the exclusive use of that client. Examples of a Premium Keywords are: “Samsung phone”, “ipod” or “Prada Jacket”.
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