What advanced capabilities exist where Visible World is deployed?
• Local cable: key benefits are speed and geographical targeting. Where Visible World is deployed, you have the ability to target distinct versions to local cable zones that are roughly the size of large neighborhoods. Any given market might have 1 to 100 different cable zones. The Visible World system automatically handles all related traffic instructions making it easy to customize, execute, and track local TV ad campaigns. • Network Broadcast & Cable: key benefits are speed and more precise targeting of network demographics, program, date, or time. Where Visible World is deployed, you have the ability to change which commercial is airing within minutes or even seconds of the scheduled air time, enabling new types of near-real time audience engagement applications.