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Weight of the Tide HE Detergent for High Efficiency Washers?”

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Weight of the Tide HE Detergent for High Efficiency Washers?”

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In an age when ‘conservation’, ‘environmentally friendly’ and ‘going green’ have become common household words, it’s no surprise that laundry detergents are following suit.You may have already spotted some newer, smaller 2X laundry bottles on your grocer’s shelves, but it won’t be long before these smaller jugs become the norm. Large jug liquid detergents are being reformulated and re-packaged in more efficient and convenient smaller bottles.Procter & Gamble, the makers of popular brands including Tide®, Gain®, Era® and Dreft® are in the process of revamping their entire liquid detergent lines into 2X concentrated formulas. They’ve already started to roll out the smaller 2X bottles and by April 2008, distribution will extend to the rest of the US and Canada. Why 2X Packaging? Why is the formula and size of the jug changing? The benefits are huge, both to you and to the environment: •Smaller bottles are more convenient, easier to carry, store and pour. •Concentrated detergent means less

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