We need to develop a marketing strategy. Can Janastar help?
Janastar does not believe that “if you build it, they will come.” Your outbound marketing strategy must develop, build, design, craft and execute activities that educate, sell and influence buyer decisions, sales positioning and prospect contacting. Developed with branding as a key driver, strategies are developed to leverage the best opportunities for product distribution. Market segmentation reviews are conducted across the field, marketing groups and target base. Pricing, positioning and promotion include updates to internal and external product support material, regional meetings, press releases, news articles and tradeshows.