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We don’t even have a general fundraising site. Why bother with a planned giving website?

April 26, 2017bother don’t fundraising giving planned site website

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We don’t even have a general fundraising site. Why bother with a planned giving website?

1 Answer

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Don’t put off the benefits of marketing to your most motivated prospects. Put your planned giving web site up now, and incorporate it into an overall fundraising site when that’s ready to go live. Having a presence on the Internet will give you exposure to a medium that has become integrated into the daily life of your prospects.