Was there any reticence on the part of Codemasters after the Auto Assault situation?
SB: Absolutely. Everybody. That’s hard to…everybody’s like, “Why did it do what it did, and will they learn anything and do it better this time?” Again, I think the fact that they’re willing to take the risk is a big deal, but of course, for us to get there, we had to get the game a lot farther. We had to make a pretty good, playable game before they or anyone would talk to us, really. That’s been a lot of what we’ve had to overcome. I know we’re going to have to overcome that with players, too, and get their confidence back. Is this going to be a boxed product, or is it an entirely download product? SB: Most likely it’s going to be a pretty standard box plus subscription MMO. You said you think of your audience more like a shooter audience or an action gamer PC audience, and less of a typical MMO audience or an EVE-type audience. Did you define the audience and then work toward satisfying that audience, or did you, as the game design emerged, figure out the audience? SB: No, we made
