Was there any problem with meeting Food and Drug Administration guidelines on packaging for direct-food contact?
Actually, no. The biggest challenge was doing all the testing. There was a lot of testing required, and it’s pretty well-documented what kinds of data and documentation you must provide. Frankly, our supplier did the vast majority of the work. Do you have any specific sustainability guidelines for the new product introductions? We are actually trying to follow the Sustainable Packaging Coalition’s guidelines for new packaging development. We’ve worked with our internal resources to help them understand how to consider and apply those guidelines. I also have a very small team strictly focused on sustainable packaging. Those folks routinely consult internally on packaging innovation and commercialization. How much do consumer demands and retailer demands affect ConAgra’s sustainability practices? I would say retailer demand is probably a higher order of magnitude right now just because of the Walmart involvement in this issue. The sustainable packaging scorecard and the packaging Sustain
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