Was Gandhi a Marketing Consultant?
Was Gandhi a Marketing Consultant? Friday May 7, 2004 #spacer{clear:left}#abc #sidebar{margin-top:1.5em}zSB(3,3)Recently, I received mail from a reader asking me: “Recently, some of my colleagues have begun to display a quotation on their cubicle walls. It is attributed to Gandhi, but I haven’t been able to confirm that he actually said this, and to be honest, it just doesn’t sound like Gandhi to me. I know my colleagues are displaying this in order to demonstrate to their clients that they are happy to serve them, but I don’t want to think that we’re embarrassing ourselves by falsely attributing this quotation to Gandhi when I suspect it comes from some management guru’s latest book or article. Can you shed some light on this for me and let me know if the following quotation is really from Gandhi? “A customer is the most important visitor on our premises. he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an ou
