The large wine retailers use volume to assure the best prices. If I purchase wine from WINEPAIRINGS is it a good deal?
The wine you purchase at most retailers has gone through a distribution system that supports several levels including importing and wholesale – in most cases it has to be sold from one level to the next. While volume assures low prices you still pay for all the handling the wine goes through. Most of the wine we offer you at WINEPAIRINGS is imported directly (it still has to go through the distribution structure in order to meet all legal requirements, however the process gets streamlined resulting in lower distribution costs). This is how we can offer wine that is available in small quantities at competitive pricing. The degree of control and quality offered in the wine from these small producers is, in many cases, superior to some mass produced wines which are often priced at relatively higher levels to support marketing and advertising costs.
