The IPA takes in a lot of money for such small profit. Where does it all go?
A. Most of it goes to newspapers. We also pay ad agencies that place newspapers ads through us, and we pay for salaries and programs that benefit newspapers. Aside from previously mentioned issues, the IPA provides low-cost educational opportunities, newspaper contests and publications. All of these are supported by advertising. Q. Why do I care about lobbying, education and other IPA issues? I’m just trying to make a living for my newspaper. A. We’re trying to help you make a living for your newspaper. There is a bigger picture in maintaining the health of newspapers — the IPA is the only organization representing newspapers in the state capital. All of our services work together to help maintain the viability of newspapers. Our public notice Web site, for instance, will help preserve public notices for newspapers. If a gross receipts tax had passed, newspapers would have been severely impacted directly and indirectly through lost advertising. Rather than charging 10 times more for du
