Tell us about BreakThru Films and what youve been working on?
BreakThru Films is a multi platform production company based in London, Warsaw (Poland) and Ireland. Naturally “multi-platform” has become a bit of a “buzz-word” lately, but BreakThru’s founder and producer Hugh Welchman, for instance, never created or distributed his films in a “traditional” way, but always found creative ways in which he could bring films to new and bigger audiences. Our animated film PETER & THE WOLF for instance, for which we won an Oscar, wasn’t only screened in cinemas, on television, DVD/BluRay and via iTunes/Digital Downloads, but also performed with live symphonic orchestras in sold out venues such as the Royal Albert Hall and the Hollywood Bowl. We also developed a Live Show, which packed out the Royal Festival Hall during the 2009 Christmas season with thousands of children and parents. PETER & THE WOLF LIVE ON STAGE now started an international tour. Not bad for an animated short film… We’ve been approaching other BreakThru projects in a similar fashion.