Targeted Email Advertising Campaigns – Do They Really Work?
As a normal course of online business, we all want to increase our website traffic with buyers looking for our products, but none of us wants to increase our traffic just for the sake of using up our bandwidth. So, many businesses fall victim to the slick advertising of “targeted” email campaigns claiming they have lists of opt-in customers looking for products like ours. Do you really believe these con men? How many people do you know that put their email addresses on lists asking to be sent information about a specific type of product if and when some clown with a list of email addresses happens to come across that specific product? I get at least a half dozen emails every day trying to push Viagra and Cialis on me and I sure didn’t ask for information about products of this nature. I also get Hoodia advertisements that I never asked for. Did you know that the company that holds all of the patents for Hoodia as a weight loss product has not completed their testing of the product and
