Strawberry Festival parade float featuring students from the Strawberry Park School, early 1900s 7. What can you tell me about the Strawberry Festival and the history of strawberries in Gardena?
Gardena was once known as “Berryland” for its production of strawberries as well as raspberries and blackberries, and had a reputation as the berry capital of Southern California. It was especially well-known for its annual Strawberry Day Festival and parade held each May, when each visitor received a free box of strawberries. The community of Strawberry Park also evolved north of Gardena. The berry industry fell off during World War I as other crops were cultivated for the war effort, and afterward the community’s development grew to eclipse much of the former farmland on which the berries were grown. Much of the land on which the berries were grown was leased by Japanese immigrants who cultivated the strawberries with artesian well water. More information about Gardena’s strawberry production can be found in the following sources: Shipping berries at 163rd Street and Ainsworth, c.
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