So, does that make Marvel Adventures the kids line?
Earlier attempts, like Marvel Age have seemed more “aimed at kids,” but there’s something about the Adventures books that works on multiple levels. My theory when it comes to kids books is that, if you write down to kids, you’re doomed to fail. So, the idea behind Marvel Adventures, we live in day and age today where, if you say that a book is “kid safe,” that’s not a message you’re putting out to kids, that’s a message you’re putting out to parents. It’s parent safe, and as a parent, I understand that. We look back on Stan’s era, those early mid-60s books, and they look very kid-friendly, and they look very kid-safe, and quaint and easy to follow and stuff, but putting it into historical perspective when they came out, they were incredibly edgy. I think it was 1966, 1967, the Hulk was on the cover of Rolling Stone, and the reason the Hulk was on the cover and Rolling Stone did a six or seven page expose on Marvel was because Marvel comics were huge with college students. But the reaso
