So, as a professional game maker, what do American gamers value in their games?
I know what I value, and it’s been surprising for me working on BioShock is sort of seeing, “Hey, the audience values that too.” You also see gamers valuing their ability to express themselves as gamers in games, whether that’s designing your car in Forza and putting a skin on it, or the Second Life phenomena, or just the ability to walk around in World of Warcraft with all of the loot they’ve collected. Is this the face of the American gamer? Not necessarily, says Levine.Getty ImagesWho is the American gamer?Is that whole “doing it my way” scenario an American trait or do you see gamers like that in other countries too? It’s leading with the American trait, and I think that the Western development scene has taken a lot away from the Japanese development because we borrowed from them for a very long time. I think that [Japanese game development has] gone pretty static. You see a couple of companies like Capcom, with Dead Rising, who go “Oh, wait a minute, maybe this sandbox thing is mo
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