Since precaution is better than cure, can we say that good planning averts crises?
Yes, good planning does prevent crises. Planning can lead to prevention. Crisis managers can find a situation that could lead to a crisis and prevent. Also quick action can keep a small disruption from becoming a full crisis. Finally, planning makes for more effective crisis response that should lessen the damage from a crisis. What are the emerging areas in crisis communication and management? One emerging area in crisis communication and management is online communication. Online communication is both a source of risk for creating crisis, and one of the tools that helps to manage a crisis. An organisations flaws can be exposed online leading to crisis such as consumers demanding a recall of a product or activists calling for changes in policies or practices. Managements must realise they operate in a more transparent world. That means crises are more difficult to hide or to keep localised. The way information is linked globally leads to the second emerging area, international crisis
