Shouldn Land Rover be addressing the real problem – the emissions from vehicles?
A5. Land Rover has reduced emission levels with each successive model in their range. CO2 emissions from the all new Freelander 2 are 11% lower on the petrol derivative and 5% lower for the diesel derivative than the previous model. The CO2 offset programme is part of Land Rover’s overall approach to reducing emissions. In March we revealed the Land_e technology concept, which contains a number of environmental product innovations we are working on for Land Rover vehicles of the future. The Land_e technologies would cut CO2 emissions by 30% and achieve 50 mpg on a Freelander sized vehicle. We are also working on other technologies, which shall be announced. All of this should also be seen in the context of Ford’s announcement in July of a £1bn investment in environmental technology across the Ford and PAG range. Land Rover engineers will play a key role in developing that technology.
