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Should medical training for pharmaceutical sales represenattives go edutainment way?

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Should medical training for pharmaceutical sales represenattives go edutainment way?

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Are current elearning tools enabling the PSRs to apply the medical knowledge at the doctor’s office? OR Is it the large training text books converted into ebooks on the company intranets? For a non-medical background PSR, its important that there is a point of engagement. The meaningful engagement drives effective learning. One key point of engagement is edutainment. This helps PSR assimilate knowledge easily. Check the demo below: http://marketinghealth.groupsite.

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