Should luxury cars offer better fuel economy?
Weigh in. Add your thoughts in the Reader Comments section below. It isn’t all about the bells and whistles though. If consumers can get a hybrid version that offers the same experience as a comparable, traditional gas-powered luxury vehicle, then they will seriously consider it, says Alexander Edwards, automotive division president of the market research firm Strategic Vision. “It’s an attractive option if they don’t have to give up anything.” Strategic Vision polled luxury-car owners six months ago and found that things like reliability, performance, image, prestige, workmanship, thoughtful engineering, handling and interior quality all rated in the top 13 of people’s priorities. And even though it’s technically not a luxury car, the vehicle that fulfills many of these qualities is the hot-selling Toyota Prius, Edwards notes. “The Prius looks innovative; it has a thoughtful interior. The Prius is acceptable to luxury buyers. This is a car they can show off–it fulfills a luxury requi
