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Should I participate in the energy auction or wait and negotiate directly with Southern Company’s energy traders after the energy auction closes?

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Should I participate in the energy auction or wait and negotiate directly with Southern Company’s energy traders after the energy auction closes?

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A. The choice is yours. The Southern Company Energy Auction is intended to address perceptions that the Southern Company operating companies could potentially exercise market power by withholding generation. Wholesale market participants are free to either participate as a buyer in the Southern Company Energy Auction, negotiate directly with Southern Company’s energy traders, or both.

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