Should Bumkins Bibs be sold in Target stores?
I say yes! Target is a great store and generally well-respected by consumers, even though it is large department store. Target is often viewed as more upscale and trendy than other stores like Walmart or Kmart. Because of this, younger and more affluent customers tend to choose Target over its competitors. It will allow a large number of people to see your product in a short time period. It’s great exposure and a great opportunity. Plus, designers like Anna Sui, Alexander McQueen, and Isaac Mizrahi have all had their designs sold at Target so you’d be in great company! I say go for it.