SEO within Facebook – who would have known?
If you hadn’t noticed, Facebook has its own search engine. Go ahead – try it out and search for something. Above, I tried “Toyota.” See how the results are all Facebook Pages at the top? It just goes to show how important Pages are! Anyway, Facebook lists results that have seemingly no rhyme or reason. For instance, why is a page with nearly 70,000 fans listed BELOW another one with almost 49,000? Facebook uses an algorithm just like how all search engines do. If you create a new page, it gets an instant boost in Facebook search rankings, to give you a chance to be seen. There’s more to it, though: You’ll want to make sure your Facebook Page is all ready to go once you hit “publish.” Unless it’s a truly one of a kind topic, make sure you have your title, content, pictures, links and everything else ready to go. With some luck, your initial broadcast on Facebook.com will give you a few Fan adds, which will get the ball rolling. Remember: Facebook Pages that are constantly updated and co