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Revita uses very costly and exotic ingredients. How can you possibly afford to offer it at such a low price?

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Revita uses very costly and exotic ingredients. How can you possibly afford to offer it at such a low price?

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This is a common question that our customer service staff is faced with daily. Indeed, Revita is breathtakingly expensive to manufacture with many exotic materials that are sourced from labs around the globe. The pricing on Revita is determined differently then for other shampoos for several reasons. Traditionally the hair care industry prices shampoos at mega margins at 10 20 times the cost of manufacture with the most expensive component being the cost of marketing and advertising. In addition, purchases tend to be sparse as consumers switch from one brand to the next. Revita is sold and marketed as a treatment with many customers using the shampoo continuously, making the lifetime value of a customer significantly higher than that of a traditional shampoo brand.

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