points for best answer.How do Wal-Mart meet the requirements of online shopping for their company?
Recently, internet shopping and home delivery has become more important, as more people are becoming connected to the internet. Thus supermarkets like Asda can promote their internet based services to encourage customers to use them and increase their market share. Also, as many people only do their shopping once a week Asda offer home delivery free of charge or for a small fee, so that customers do not have to carry heavy bags by themselves. Advertising on the internet allows Asda to target potential customers by advertising on a website that potential customers will be interested in. An outline of the current macro environment for Asda political factors – The political arena has a huge influence upon the regulations of the businesses, and the spending power of consumers and the other businesses.
