Paper seems like the biggest expense in printing. How do we cut costs?
Work with your designer and your rep to minimize this expense. You can save money by using one of our house sheets, which we contract for in large quantities and are usually very readily available. And your designer knows paper. To the untrained eye, there may be little difference between a Grade A or a B sheet, and especially with the increased use of varnishes and full ink coverage, there are definite cost savings possible without sacrificing the perceived quality of the finished piece.
