Other than the mailer creative, what other aspects need to be sent for e-DM activity?
• Two options of subject lines • The sender ‘From’ Name • Click through URLs where ever applicable 6. Do i get a test blast for the mailer? Yes, we will send one round of test mailer to the client and upon written approval, the mailer is sent to the targeted database. 7. I have a data capture form in the mailer, can you map it to my ID? Data will be captured at our end and sent to you on a weekly basis. 8. What aspects to be kept while making the mailer? • HTML File size not to cross 18 KB • No Java scripting on the mailer • No flash animation on the mailer • The Data Capture form to be not more than 5 fields NEWSLETTERS 1. Which Ad Options are available in each of the Newsletters? All newsletters have the ad options of Top Banner and Panel Ads. 2. What is the minimum booking mandate? At least a minimum of 4 inserts has to be booked per newsletter per slot. 3. What are the ad specs for each of the options? File size of the creative for the Top banner can be maximum up to 12 kb Creative
