Ostivone listed as an ingredient in BoneMate, is not listed in the new BoneMate Plus. Is this ingredient being substituted with something else and what is the reasoning behind it?
Ipriflavone and soy isoflavones do the same thing in activating bone building cells and de-activating bone-removing cells. We chose the soy isoflavones for BoneMate Plus because of emerging new science behind these ingredients. Moreover, we believe that soy is a more acceptable ingredient in our market.
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