My product sales group is pretty good at selling products but lousy at selling services. Can Alexander Consulting train them to sell services successfully?
As you know, this can be a challenge for any company. In fact, research has shown that only 7 out of 10 product sales guys can actually make the transition to selling services successfully. However, our experience with many of the product sales groups we have trained to sell professional services is that they can make the transition. Our services selling program focuses on the all-important aspects of how to sell professional services, including developing client relationship skills, sales techniques, and how to successfully sell services to “C-level” buyers. Our workshops are designed for product sales groups as well as for technical services and consulting staff who need new tools and strategies to sell services with delivery implementations.