My congregation has decided to participate in the Food Stamp Challenge. How can I get some local media attention?
• It is definitely possible to get local media attention for your Food Stamp Challenge! For an example of a great article written about an Episcopal Church participating in the challenge, visit http://www.newsobserver.com/105/story/651145.html • Here are some tips for working with your local media to raise awareness of this issue: • Before you contact the media, plan your Food Stamp Challenge event to be media-friendly. Make sure you have good visual appeal. Have colorful banners, or maybe have the Sunday School class draw pictures related to hunger and put them around the room where you’ll be hosting the Food Stamp Challenge meal. • Prepare a one-page press announcement that includes the event name, specific location (including address and location within the building), time (start and end), and purpose. (Refer to www.elca.org/advocacy for the purpose.) Be sure to include one person’s contact information (including a cell phone number if possible) in case the reporter has questions. B
