Mobile as the next promotional medium?
Veteran rappers Public Enemy are using mobile to promote their latest album, “New Whirl Odor.” They’ll use m-Qube’s mobile platform to deliver ringtones, full tracks, and images via m-Qube’s worldwide distribution network of wireless carries and content aggregators. m-Qube will also build Web and WAP Storefronts as extensions to Public Enemy’s existing Web site Posted by Kevin Newcomb at 5:14 PM | Permalink | Comments (0) Slinky Rings In 60th Anniversary To commemorate the classic toy’s 60th year on the planet, the folks at AG Interactive, the new media subsidiary of American Greetings, want your cell phone to sing the jingle. You remember it, don’t you? “A Spring. A Spring. A Wonderful Thing. Everyone knows It’s Slinky!” Slinky content for mobile devices and IM will include emoticons, backgrounds and wallpapers, winks, avatars, screensavers, video ringtones and clips from the toy’s classic commercial. AG says Slinky is the first in a line of retro products updated for the digital age.
