Managing Multi-generational Communication Platforms – How can firms best deal with the diverging preferences of different generations when it come to written and voice communication?
This is bedeviling many of today’s organizations. Young people seem to prefer e-mails and texting while veteran workers seem to prefer the telephone, although this is not entirely true. Not only does this make for some difficult communication within the firm, it can also play havoc with customers and vendors. Many organizations seem to be dealing with it by providing a set of guidelines and training that outline the parameters of what the firm considers appropriate. A young worker, for example, may prefer to text-message her clients since she is most comfortable in that environment. But her 50-something client will probably prefer telephone or email. Providing a communication protocol, coupled with some coaching from supervisors will help young workers understand how to make these distinctions. Of course, when in doubt, they should not hesitate to ask. All of this said, it is also important that those older worker who resist embracing newer communication technology should also be coach
Related Questions
- Managing Multi-generational Communication Platforms – How can firms best deal with the diverging preferences of different generations when it come to written and voice communication?
- Is Imagine really any different than other firms and agencies? Is a large advertising agency the best way to go?
- Yes, but Im not a PC/Mac fan (pick one!). How do I deal with working on two different computer platforms?
