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Making a successful pitch to popular bloggers requires some thinking outside of the in-box. How about mailing a love letter?

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Making a successful pitch to popular bloggers requires some thinking outside of the in-box. How about mailing a love letter?

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A marketer wrote a love letter and coupled it with personalized landing pages and videos to get mentioned in more than 175 blogs — almost four times the number of his targets. Includes samples of letters, landing pages and videos. continue…

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