Isnt the Idea Composer really the same as a business plan?
No, the Idea Composer is the first step and centers on the conception of a product or service idea and not just the idea of going into business. The Idea Composer will help the inventor or creator of the idea, usually oriented around a product or service, to determine if there are good business basics associated with the idea. The Idea Composer will give the author a simple plan that usually leads to a full fledged business plan. The Idea Composer will help you, the author and creator, understand the business aspects of your product or service concept. A good business plan, created properly, will help outside business and financial parties understand your business concept, especially from an investment point of view. Another difference is a business plan, done properly, will take 30 to 40 days to meet the criteria established by the investment community the Idea Composer should take a couple of hours to create a fair understanding of the basic financial aspects of a product or service
