Isn’t chicken meal higher protein than chicken, pound for pound?
It can be, and often is. So it’s important to check the protein level of the food (especially the dry-weight protein level), and the quality of ALL the ingredients. Companies like Halo that avoid chicken meal have to put in much more real chicken to get the same protein level as a company using chicken meal – a much more expensive proposition. All else being equal, chicken is a far superior ingredient.