Is this merger evidence that there’s limited market opportunity for Shakespeare and classic theatre?
Quite the opposite. This merger opens up opportunities to bring Shakespeare and other classic works to audiences in ways not previously possible if both companies were operating separately. The geographic reach for Seattle Shakespeare Company will increase with the resources and touring expertise of Wooden O and enable the newly merged company to bring Shakespeare to towns and regions underserved by theatre arts. Wooden O’s free outdoor performances gain added infrastructure that will benefit the artistic service.
